These days we do pretty much everything on our phones. We chat with friends on our phones. We video conference our colleagues on our phones via team communication tools. We find our significant others on our phones. We bank on our phones, stream shows on our phones, and we certainly love to shop on our […]
Mobile shoppers are subject to several other distractions, like texts and notifications. From screen load time to the level of ease in the checkout process, there are several ways business owners can optimize their websites for e-commerce sales, which we will look at in this article. Shoppers, especially millennials and Gen Zers, favor the convenience […]
With the increasing popularity of online shopping, e-marketplaces grow swiftly, and ground-breaking trends can arise at any moment. For example, Shopify has partnered with TikTok, and YouTube might let viewers buy products featured in the videos. Importantly, marketplaces are also catching investors’ eyes. So it is not surprising that many entrepreneurs are wondering how to […]
Gone are the days when one could indulge on freshly baked goods only if there was a bakery in the area. These days, with the onset of e-commerce, bakeries are taking the initiative of going online to cater to a larger customer base accessible online that was earlier beyond their reach. E-commerce offers flexibility that […]
The widespread access to the internet has levelled the retail playing field, making it easy for individuals and businesses to sell products without geographic limitation. In 2020, U.S. e-commerce sales, thanks to a boost due to the COVID-19 pandemic, grew 44% and represented more than 21% of total retail sales, according to various reliable sources. […]
A strong online marketing strategy will help you boost your business. The following 10 digital strategies have been proven to help companies improve their performance. If you employ them, you could be on your way to creating a concrete internet marketing strategy that helps you brings in more customers and retain new ones. 1. Invest […]
A product catalogue is one of the most important tools used to sell your products, but it is also useful for telling your brand’s story and building relationships with your customers. You can also represent your brand in a way that your customers will remember. In this blog post, we will go through 7 key […]
There’s no doubting the importance of an Internet presence for retailers. Even if you have a brick-and-mortar site, having a virtual space allows you to keep selling even after-hours and generate high volumes of profit while avoiding massive inventory and capital costs. Nonetheless, the added competition from retailers around the world, all of whom only […]
Since the start of the global pandemic over a year ago, grocery shoppers have taken a definite online turn and many still see the pandemic’s impact on store shelves, according to recent studies. Forty-five percent of consumers report shopping online for groceries more now than before the pandemic, with around a third of those polled […]
Promo codes are a mixture of letters and numbers that make up a specific code. This code can be entered into an e-commerce website to gain discount on a product or service like free shipping. It’s a marketing strategy that gives customers another reason to make a purchase. Promo codes have long been used as […]
